C:ASE STUDY



REWIND
14 0

Rewind140 is a US-based record label that specializes in releasing and promoting dubstep music with the aim of showcasing new and established talent within the dubstep scene. Rewind140 is known for its focus on the classic dubstep sound, which incorporates heavy basslines, dark atmospheres, and intricate percussion.

CLIENT SUMMARY:

  • Complete branding package.

  • Flier assets including digital marketing assets.

  • Visuals performed during events.

DELIVERABLES:


PROJECT 01


REBRANDING PACKAGE

+ LOGO VECTORS, BRANDING GUIDELINES & STYLESHEETS

This project was a complete rebrand of their identity. The primary focus was to maintain a minimal, bold and iconic logo that can be easily scaled and placed in various locations of print and digital design.


TOOLS USED: ADOBE ILLUSTRATOR + AFFINITY DESIGNER + ADOBE PHOTOSHOP



PROJECT 02


LIVE EVENT PACKAGE -

BUKKHA & FRIENDS

+ DIGITAL MARKETING PACKAGE & SOCIAL MEDIA VIDEO ASSETS
+ POST CAMPAIGN & VISUALS ALSO PROVIDED


This project consisted of an entire branding package for the event, along with many assets for promotion leading up to the event. Our main goal was to include all creative aspects into promotion. Using the new branding assets, my main priority was for this flier to stand out amongst others within the scene.

TOOLS USED: ADOBE ILLUSTRATOR + AFFINITY DESIGNER + ADOBE PHOTOSHOP + CINEMA 4D + OCTANE RENDER + DAZ 3D + ADOBE AFTER EFFECTS


PROJECT 03


LIVE SHOW SERIES

- CHAPTER 01

+ INCLUDES SHOW SERIES BRANDING AND POSTING CAMPAIGN


This project consisted a series of 3 events. The goal was to create a consistent looking showcase of events Rewind 140 could post in succession to allow event-goers easier interest with a recognizable event aesthetic.

TOOLS USED: ADOBE ILLUSTRATOR + AFFINITY DESIGNER + ADOBE PHOTOSHOP + CINEMA 4D + OCTANE RENDER + DAZ 3D + ADOBE AFTER EFFECTS


PROJECT 04


RELEASE ART +

VIDEO RENDERS 

+ VIDEOS AVAILABLE ON YOUTUBE

This project showcases the numerous release art and music video edits Mezz has worked on. Each project had its own taste, but the primary goal was the same. Create something different for a music visualizer whilst allowing simplicity to loop and not take focus from the music entirely.


TOOLS USED: ADOBE ILLUSTRATOR + AFFINITY DESIGNER + ADOBE PHOTOSHOP + CINEMA 4D + OCTANE RENDER + DAZ 3D + ADOBE AFTER EFFECTS